In the 20th century, everything seemed to run very fast. No exception in terms of retail business and mini market. Retail stores and mini market businesses will face intense competition. Moreover, plus foreign retailers who already have a strong brand and financial strength. Therefore, in order to successfully run the retail and mini market business need a strategy for the retail store business and mini market competitive. Namely able to compete with modern and foreign retailers. Here are 7 tips: Please open: QuickBooks Enterprise Support Number
- Price promotion.
Every small and medium-sized retail or small-scale retail business is not free to have creativity on product discount. Indeed, pricing strategy is a strategy that can be considered old or basic. But at its own point, this strategy is still practically efficacious. The effective or otherwise of this strategy is whenever the discount pricing strategy is on the run. Some modern retail stores are currently rampantly developing discounted creativity with midnight sale programs. And it turns out this midnight sale program is still powerful and greeted enthusiastically by consumers everywhere. Please open : Peachtree Support Number
Creativity in the price can also be shown in the form of cash back or buy two free one or also cross discounts between products.
- Experience Marketing
What is experience marketing? Yes, experience marketing is a method of selling products not just buying and selling, more than that in the process of selling the product the necessity to create an impression that can be a consumer attraction to come to our retail. Please open : Quickbooks payroll Customer Support Number
In addition to the products we sell can be an attraction for consumers coming to our store, but the necessity to bring a unique sales experience for a consumer
There is one example of the retailer’s experience is the greeting that welcomes the buyer when coming or going, a typical welcome greeting that usually inserts the motto of the store in a greeting, as consumers will more and more shop when they feel valued or respected.
This marketing experience in practice can be developed through many senses. Increasingly involves a lot of sights, hearing, senses of taste, and so forth. Then the stronger the marketing experience.
For example, when I came to the aromatherapy shop, at the entrance of my sense of smell was already in the smell with the typical smell of the store. The smell of relaxation that can create a comfortable mood and coupled with the strains of soothing music.
- Use technology to be highly accelerated.
Technology has a huge role in the retail and minimarket industry in the present and the future. In fast-paced times consumers always demand you as a shop owner to move with fast service.
Without technology, it is impossible to move quickly.
There are three kinds of technology that should be able to solve the following problems:
- Service and Speed
Try to imagine when there are consumers to queue up to 10 queues behind because we do not memorize the price or calculate the manual one by one good purchased consumers with a slow counting tool, would be very disturbing customer convenience.
Surely you’ve shopped at a supermarket or a modern mini market. Have you ever seen a long queue? I personally answered never. They very quickly serve customers at the cash register. Because supermarkets or mini markets already use software with a computer that when the goods were in the course then the computer has detected the following:
Detect the price Sell items and immediately appear on the computer screen directly automatically reduce the stock, direct automatic Add the profit of selling each item, how easy to scan goods automatically.
- Inventory/inventory of goods or stock
With the software earlier inventory is automatically presented just click the button on the computer then immediately visible which stock to be re-purchased, what goods are the most in demand
- Customer Retention or retention of customers
Maintaining customers to always repeat shop in our store is very important. With the software technology, we can also keep customers in terms of speed of service and can retain customers by way of special discounts every Sunday all products discount 10% it can be in the settings on the software earlier. Or by offering a fixed subscription card or a store member.
For software Solutions then you immediately wear them. The faster you use the faster you adapt to the technology. Do not miss the other mini market that has started to use technology.
- Do Co-branding with Various Parties. The more the better
To increase customer loyalty in a sustainable way, the retail businessman must be willing to co-branding with various parties. The goal is to strengthen and deliver powerful programs.
Examples of co-branding powerful for example in your store provides a means of paying electricity, send money, buy transportation tickets and shopping online and so forth.
- Compound Retail.
Do not be surprised if we find shops that will become one stop shopping. The more each store wants to retain customers, then each store will be trying to become one stop shopping. For example, a pharmacy combined with mini market.