With the phone-for-entries starting these days, Flipkart Leap will detect B2C and B2B start off-ups and enable them scale by means of an intense sixteen-7 days digital programme. In the course of the programme, Flipkart’s leadership from business, operations, merchandise, and technological know-how will mentor the chosen start off-ups and share most effective tactics, in addition to learn class periods hosted by marketplace industry experts, in accordance to a press release by Flipkart.
The programme aims to supply resources, framework, expertise and an ecosystem to enable start off-ups create planet-class benefit-pushed goods by supporting them in constructing marketplace-completely ready remedies. With the enable of technological know-how and deep marketplace knowledge of Flipkart’s major-notch mentors, start off-ups will acquire insights and learnings to keep aggressive in the dynamic technological know-how marketplace. Flipkart Leap has identified 5 themes to shortlist applicable superior-potential start off-ups. These incorporate Style & Make for India, Innovation in Digital Commerce, Systems to Empower the Retail Ecosystem, Offer Chain Administration, and Logistics and Enabling Related Deep Tech apps. These themes have been identified to tap into the most ground breaking remedies in the Technology and Purchaser World-wide-web place, uniquely crafted for Indian customers. The concentrate is on bringing digitisation and tech progression in these thematic parts, like any start off-ups that will be working on disruptive remedies that have the potential to change the landscape of e-commerce in the subsequent 5 a long time.
The programme has been made and will be managed by Flipkart’s merchandise tactic and deployment crew led by Naren Ravula. The crew is accountable for shepherding innovation within the Flipkart commerce providers (Flipkart & Myntra) and the broader ecosystem. With the concentrate on bringing innovation to not just India but Bharat end users (mainly primarily based out of Tier two and three+ towns), the sixteen-7 days programme curated in partnership with Zinnov, will open up alternatives for start off-ups to prepare their ground breaking remedies to be marketplace-completely ready and allow for them to earn an equity-cost-free grant of $twenty five,000. The start off-ups making use of for Flipkart Leap must be primarily based out of India and must have a working prototype with early adoption metrics. Post the completion of the programme, the last individuals of Flipkart Leap will pitch their thriving product to buyers, corporates and other ecosystem gamers on the demo-working day and may well also be considered for funding by Flipkart.
“The journey for Flipkart, from its start to starting to be one particular of the most-beloved household-developed brands, has been a genuine harbinger of the potential of the start off-up ecosystem in India. With improvements and disruptions in the field of technological know-how coming about just about every working day, we want to be at the forefront of driving scalability and encouraging these start off-ups provide benefit to the marketplace as nicely as Indian customers. Flipkart Leap is aimed at unlocking this potential and nurturing new ideas that provide innovation, curiosity and unconventionality to the regional entrepreneurial ecosystem, although boosting the government’s ‘Start-Up India’ initiative,” Kalyan Krishnamurthy, main government officer at Flipkart claimed.
Fibre2Fashion News Desk (GK)
Flipkart has launched ‘Flipkart Leap’, the firm’s initial start off-up accelerator programme to enable approaching start off-ups develop, scale, navigate worries, and in flip, add to India’s rising entrepreneurial ecosystem and boosting ‘Start-Up India’. Flipkart is India’s main electronic commerce entity and contains providers Flipkart, Myntra, and PhonePe.