What will we wear once the pandemic is over?, Retail News, ET Retail

Davida Erdahl

For much more than a yr, the pandemic has place a hold on desired destination fashion occasions. And with vaccination rollouts across Europe only not long ago getting rate, the first present of the cruise time — hosted by Chanel from inside of the cavernous limestone quarries of Les Baux-de-Provence in the south of France — remained no exception.

The blinding white walls and pillars stood chilly and vacant of any crowds. But the extensive Carrières de Lumières web-site proved a blank easel onto which Virginie Viard, the Chanel designer, could project her possess solution to the question at present becoming asked of the fashion market: What will we wear when this is all more than?

As so usually with Chanel, inspiration for the long run came from searching back at the lifetime of its founder. In the present notes, sandwiched in between snapshots of regional Provençal flowers, had been

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